Advertising 2008 Specs/Rates
Go to Issue Dates

Printable
PerformInk 2008 Ad Rates/Charts

Print Ad Prices

Less than 5

Full $760
Half $505
Quarter $297
Eighth $209
Sixteenth $154
5-10 Consecutive
 
Full $726
Half $456
Quarter $283
Eighth $198
Sixteenth $143
11 or more Consecutive
 
Full $687
Half $440
Quarter $269
Eighth $181
Sixteenth $137

Insert
Per Issue $720
Call for specifications

Artwork for the Paper must be:
300 DPI PDF

Artwork for the Web must be:
72 DPI GIF, JPEG or SWF

Minimum $50 fee for typesetting & artwork

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Print Ad Sizes

Questions?
Contact Connie
877/647-1001
or e-mail to:
ads @performink.com

New advertisers and classifieds pre-pay.

Web Advertising

Web Banner/
E-lert
 80 pixels tall x 470 pixels wide
Web Side Box
200 pixels tall x 90 pixels wide
File format
GIF, JPEG, SWF
FTP to PerformInk
Not Available
Browser Optimization
IExplorer/Navigator 3.0+
Deadline
 Same as paper
Browser Targeting
NO
Cookie Support
NO

  Banner Side Box
Splash Page
$250
$150
Front Page
$200
$125
Hotlines Page
$175
$100
Any Other Page
$150
$75
E-Lert (6,500+ recipients)
$150
$75
Left Navigation Bar
$200-$350

E-Lerts are sent out on every issue date and anytime we have a big piece of breaking news.

  • E-lerts use same dimensions as web banners
  • Issue refers to a two-week cycle (respective of the printed paper cycle)
  • Splash Page is the first page appearing before you actually enter the site.
  • They go to approximately 5,500 theatre professionals that have asked to be on our E-Lert list.
  • Our open rate hovers around 40%
  • The click through rate of those that open it fluctuates between 28% and 45%

Classifieds
$20 first 25 words, 60 cents each additional word. $10 for a box.
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Issue Dates and Deadlines

Issue Date

Issue Focus

Reservation &
Audition NoticeDeadline

Artwork Due 12 Noon

1/18/08

Summer Opportunities

1/08/08

1/10/08

2/1/08

1/22/08

1/24/08

2/15/08

Film

2/05/08

2/07/08

2/29/08

Voice Market

2/19/08

2/21/08

3/14/08

Audition

3/04/08

3/06/08

3/28/08

Improv

3/18/08

3/20/08

4/11/08

Touring

4/01/08

4/03/08

4/25/08

Workshop Training I

4/15/08

4/17/08

5/9/08

4/29/08

5/01/08 

5/23/08

Photography

5/13/08

5/15/08

6/6/08

5/27/08

5/29/08

6/20/08

6/10/08

6/12/08


Summer Haitus

7/18/08

College

7/08/08

7/10/08

8/1/08

7/22/08

7/24/08

8/15/08

Workshop Training II

8/05/08

8/07/08

8/29/08

8/19/08

8/21/08

9/12/08

Season Preview

9/02/08

9/04/08 

9/26/08

9/16/08

9/18/08

10/10/08

Writers

9/30/08

 10/02/08

10/24/08

10/14/08

10/14/08

11/7/08

10/28/08

10/30/08

11/21/08

Thanks Giving

11/11/08

11/13/08

12/5/08

11/25/08

11/27/08

12/19/08

Year in Review

12/09/08

12/11/08

Winter Haitus Next Issue January 23, 2009

  

Who To Call:

Hotlines@performink.com

Notices for auditions, tech, film, etc.

Listings@performink.com

PR: Openings, Announcements

Editor@performink.com

Story Ideas, Pictures, NEWS, PR

Ads@performink.com

Advertising Questions & Reservations

Artwork@performink.com

Display Art for Paper

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